How Complex Do Movie Channel Contracts Need to Be?

Sumit Raut, Sanjeev Swami, Eunkyu Lee, Charles B. Weinberg. How Complex Do Movie Channel Contracts Need to Be?. Marketing Science, 27(4):627-641, 2008. [doi]

@article{RautSLW08,
  title = {How Complex Do Movie Channel Contracts Need to Be?},
  author = {Sumit Raut and Sanjeev Swami and Eunkyu Lee and Charles B. Weinberg},
  year = {2008},
  doi = {10.1287/mksc.1070.0315},
  url = {http://dx.doi.org/10.1287/mksc.1070.0315},
  tags = {contracts},
  researchr = {https://researchr.org/publication/RautSLW08},
  cites = {0},
  citedby = {0},
  journal = {Marketing Science},
  volume = {27},
  number = {4},
  pages = {627-641},
}