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Disclosing Paths for Multi-channel Service Research: A Contemporaneous Phenomenon and Guidelines for Future Investigations

João Reis, Marlene Amorim, Nuno Melão. Disclosing Paths for Multi-channel Service Research: A Contemporaneous Phenomenon and Guidelines for Future Investigations. In Henriqueta Nóvoa, Monica Dragoicea, editors, Exploring Services Science - 6th International Conference, IESS 2015, Porto, Portugal, February 4-6, 2015, Proceedings. Volume 201 of Lecture Notes in Business Information Processing, pages 289-300, Springer, 2015. [doi]

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João Reis

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Marlene Amorim

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Nuno Melão

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