Market Blended Insight: Modeling Propensity to Buy with the Semantic Web

Manuel Salvadores, Landong Zuo, S. M. Hazzaz Imtiaz, John Darlington, Nicholas Gibbins, Nigel Shadbolt, James Dobree. Market Blended Insight: Modeling Propensity to Buy with the Semantic Web. In Amit P. Sheth, Steffen Staab, Mike Dean, Massimo Paolucci, Diana Maynard, Timothy W. Finin, Krishnaprasad Thirunarayan, editors, The Semantic Web - ISWC 2008, 7th International Semantic Web Conference, ISWC 2008, Karlsruhe, Germany, October 26-30, 2008. Proceedings. Volume 5318 of Lecture Notes in Computer Science, pages 777-789, Springer, 2008. [doi]

Abstract

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