Success and Failure: Two Longitudinal Case Studies on Media-Tablet Usage in CRM

Thomas Sammer, Sandro Vögeli, Andrea Back. Success and Failure: Two Longitudinal Case Studies on Media-Tablet Usage in CRM. In 12th International Conference on Mobile Business, ICMB 2013, Berlin, Germany, 10-13 June 2013. pages 12, Association for Information Systems, 2013. [doi]

Authors

Thomas Sammer

This author has not been identified. Look up 'Thomas Sammer' in Google

Sandro Vögeli

This author has not been identified. Look up 'Sandro Vögeli' in Google

Andrea Back

This author has not been identified. Look up 'Andrea Back' in Google