Success and Failure: Two Longitudinal Case Studies on Media-Tablet Usage in CRM

Thomas Sammer, Sandro Vögeli, Andrea Back. Success and Failure: Two Longitudinal Case Studies on Media-Tablet Usage in CRM. In 12th International Conference on Mobile Business, ICMB 2013, Berlin, Germany, 10-13 June 2013. pages 12, Association for Information Systems, 2013. [doi]

@inproceedings{SammerVB13,
  title = {Success and Failure: Two Longitudinal Case Studies on Media-Tablet Usage in CRM},
  author = {Thomas Sammer and Sandro Vögeli and Andrea Back},
  year = {2013},
  url = {http://aisel.aisnet.org/icmb2013/12},
  researchr = {https://researchr.org/publication/SammerVB13},
  cites = {0},
  citedby = {0},
  pages = {12},
  booktitle = {12th International Conference on Mobile Business, ICMB 2013, Berlin, Germany, 10-13 June 2013},
  publisher = {Association for Information Systems},
}