Johann Schrammel, Elke E. Mattheiss, Susen Döbelt, Lucas Paletta, Alexander Almer, Manfred Tscheligi. Attentional Behavior of Users on the Move Towards Pervasive Advertising Media. In Hans Jörg Müller, Florian Alt, Daniel Michelis, editors, Pervasive Advertising. Human-Computer Interaction Series, pages 287-307, Springer, 2011. [doi]
@incollection{SchrammelMDPAT11,
title = {Attentional Behavior of Users on the Move Towards Pervasive Advertising Media},
author = {Johann Schrammel and Elke E. Mattheiss and Susen Döbelt and Lucas Paletta and Alexander Almer and Manfred Tscheligi},
year = {2011},
doi = {10.1007/978-0-85729-352-7_14},
url = {http://dx.doi.org/10.1007/978-0-85729-352-7_14},
researchr = {https://researchr.org/publication/SchrammelMDPAT11},
cites = {0},
citedby = {0},
pages = {287-307},
booktitle = {Pervasive Advertising},
editor = {Hans Jörg Müller and Florian Alt and Daniel Michelis},
series = {Human-Computer Interaction Series},
publisher = {Springer},
isbn = {978-0-85729-351-0},
}