Value co-creation and purchase intention in social network sites: The role of electronic Word-of-Mouth and trust - A theoretical analysis

Eric Wing Kuen See-To, Kevin K. W. Ho. Value co-creation and purchase intention in social network sites: The role of electronic Word-of-Mouth and trust - A theoretical analysis. Computers in Human Behavior, 31:182-189, 2014. [doi]

Abstract

Abstract is missing.