Fuzzy target selection in direct marketing

Magne Setnes, Uzay Kaymak, H. R. van Nauta Lemke. Fuzzy target selection in direct marketing. In Proceedings of the IEEE/IAFE/INFORMS 1998 Conference on Computational Intelligence for Financial Engineering, CIFEr 1998, New York City, USA, June 25, 1998. pages 92-97, IEEE, 1998. [doi]

Abstract

Abstract is missing.