Andrey Sirotkin, Bronan McCabe. The New Experience for Business: Why User Experience Is the Differentiation Strategy in the Cloud Context. In Aaron Marcus, editor, Design, User Experience, and Usability. Theory, Methods, Tools and Practice - First International Conference, DUXU 2011, Held as Part of HCI International 2011, Orlando, FL, USA, July 9-14, 2011, Proceedings, Part I. Volume 6769 of Lecture Notes in Computer Science, pages 491-499, Springer, 2011. [doi]
Abstract is missing.