Researchr is a web site for finding, collecting, sharing, and reviewing scientific publications, for researchers by researchers.
Sign up for an account to create a profile with publication list, tag and review your related work, and share bibliographies with your co-authors.
Peijian Song, Cheng Zhang, Yunjie Calvin Xu, Lihua Huang. Brand extension of online technology products: Evidence from search engine to virtual communities and online news. Decision Support Systems, 49(1):91-99, 2010. [doi]
Possibly Related PublicationsThe following publications are possibly variants of this publication: Becoming Friends in Online Brand Communities: Evidence From ChinaZhi-Min Zhou, Chenting Su, Nan Zhou, Ning Zhang. jcmc, 21(1):69-86, 2016. [doi]
The following publications are possibly variants of this publication: