The Effect Of Instructor Brand On E-Learning System Usage Intention

Shih-Hao Teng, Her-Sen Doong, Huichich Wang, Shu-Lu Hsu. The Effect Of Instructor Brand On E-Learning System Usage Intention. In Peter B. Seddon, Shirley Gregor, editors, Pacific Asia Conference on Information Systems, PACIS 2011: Quality Research in Pacific Asia, Brisbane, Queensland, Australia, 7-11 July 2011. pages 188, Queensland University of Technology, 2011. [doi]

Abstract

Abstract is missing.