A Consideration of the Pricing Structure of Aesthetic Services: An Example of Consumer Decision Making with Ambiguous Information

Ryoko Wada. A Consideration of the Pricing Structure of Aesthetic Services: An Example of Consumer Decision Making with Ambiguous Information. In Yuriko Sawatani, James C. Spohrer, Stephen K. Kwan, Takeshi Takenaka, editors, Serviceology for Smart Service System, Selected papers of the 3rd International Conference of Serviceology, ICServ 2015, San Jose, CA, USA, 7-9 July 2015. pages 351-355, Springer, 2015. [doi]

@inproceedings{Wada15-2,
  title = {A Consideration of the Pricing Structure of Aesthetic Services: An Example of Consumer Decision Making with Ambiguous Information},
  author = {Ryoko Wada},
  year = {2015},
  doi = {10.1007/978-4-431-56074-6_38},
  url = {https://doi.org/10.1007/978-4-431-56074-6_38},
  researchr = {https://researchr.org/publication/Wada15-2},
  cites = {0},
  citedby = {0},
  pages = {351-355},
  booktitle = {Serviceology for Smart Service System, Selected papers of the 3rd International Conference of Serviceology, ICServ 2015, San Jose, CA, USA, 7-9 July 2015},
  editor = {Yuriko Sawatani and James C. Spohrer and Stephen K. Kwan and Takeshi Takenaka},
  publisher = {Springer},
  isbn = {978-4-431-56074-6},
}