Intermediating R&D and marketing value creation by open innovation

Shu Wang, Jin Chen, Fang Xie. Intermediating R&D and marketing value creation by open innovation. In 2011 IEEE International Conference on Industrial Engineering and Engineering Management (IEEM), Singapore, Singapore, December 6-9, 2011. pages 1170-1174, IEEE, 2011. [doi]

@inproceedings{WangCX11-3,
  title = {Intermediating R&D and marketing value creation by open innovation},
  author = {Shu Wang and Jin Chen and Fang Xie},
  year = {2011},
  doi = {10.1109/IEEM.2011.6118099},
  url = {http://dx.doi.org/10.1109/IEEM.2011.6118099},
  researchr = {https://researchr.org/publication/WangCX11-3},
  cites = {0},
  citedby = {0},
  pages = {1170-1174},
  booktitle = {2011 IEEE International Conference on Industrial Engineering and Engineering Management (IEEM), Singapore, Singapore, December 6-9, 2011},
  publisher = {IEEE},
  isbn = {978-1-4577-0740-7},
}