Exploring the Effective of Unexpectedness: An Extension of Expectation-Disconfirmation Theory

Shih-Yu Wang, Tzu-Wei Fu. Exploring the Effective of Unexpectedness: An Extension of Expectation-Disconfirmation Theory. In Fifth International Conference on Service Science and Innovation, ICSSI 2013, 29-31 May, 2013, Kaohsiung, Taiwan. pages 254-255, IEEE, 2013. [doi]

Abstract

Abstract is missing.