Consumer Sentiment in Tweets and Coupon Information-Sharing Behavior: An Initial Exploration

Chen-Ya Wang, Yi-Chun Lin, Hsia-Ching Chang, Seng-cho Timothy Chou. Consumer Sentiment in Tweets and Coupon Information-Sharing Behavior: An Initial Exploration. IJOM, 7(3):1-19, 2017. [doi]

Abstract

Abstract is missing.