Incorporating reference products into modeling consumer choice decision: A mixtures-of-experts model

Ping Wang, Luping Sun, Rakesh Niraj, Jaihak Chung, Meng Su. Incorporating reference products into modeling consumer choice decision: A mixtures-of-experts model. Decision Support Systems, 119:85-95, 2019. [doi]

References

No references recorded for this publication.

Cited by

No citations of this publication recorded.