Investment Intention Towards Online Peer-to-Peer Platform: A Data Mining Approach Based on Perceived Value Theory

Xizi Wang, Li Wang. Investment Intention Towards Online Peer-to-Peer Platform: A Data Mining Approach Based on Perceived Value Theory. In Jong Hyuk Park, Hong Shen 0001, Yunsick Sung, Hui Tian, editors, Parallel and Distributed Computing, Applications and Technologies, 19th International Conference, PDCAT 2018, Jeju Island, South Korea, August 20-22, 2018, Revised Selected Papers. Volume 931 of Communications in Computer and Information Science, pages 90-99, Springer, 2018. [doi]

Abstract

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