Integrating Different Types of Targeting Methods in Online Advertsing

Changyu Wang, Bin Zhu, Meiyun Zuo. Integrating Different Types of Targeting Methods in Online Advertsing. In Ting-Peng Liang, Shin-Yuan Hung, Patrick Y. K. Chau, She-I Chang, editors, 20th Pacific Asia Conference on Information Systems, PACIS 2016, Chiayi, Taiwan, June 27 - July 1, 2016. pages 303, 2016. [doi]

Abstract

Abstract is missing.