Analysing cross-cultural design in advergames: a comparison between the UK and Brazil

Vanissa Wanick, Rima Dunn, Ashok Ranchhod, Gary Wills. Analysing cross-cultural design in advergames: a comparison between the UK and Brazil. EAI Endorsed Trans. Serious Games, 5(17), 2019. [doi]

Authors

Vanissa Wanick

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Rima Dunn

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Ashok Ranchhod

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Gary Wills

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