Lidwien van de Wijngaert, Willem Pieterson, Marije Teerling. Influencing citizen behavior: Experiences from multichannel marketing pilot projects. Int J. Information Management, 31(5):415-419, 2011. [doi]
@article{WijngaertPT11,
title = {Influencing citizen behavior: Experiences from multichannel marketing pilot projects},
author = {Lidwien van de Wijngaert and Willem Pieterson and Marije Teerling},
year = {2011},
doi = {10.1016/j.ijinfomgt.2010.12.009},
url = {http://dx.doi.org/10.1016/j.ijinfomgt.2010.12.009},
researchr = {https://researchr.org/publication/WijngaertPT11},
cites = {0},
citedby = {0},
journal = {Int J. Information Management},
volume = {31},
number = {5},
pages = {415-419},
}