Understanding Factors Influencing a SME to Continue Adopting the B2B Marketplace to Maintain its Presence

Jinbi Yang, Liqiang Huang, Yani Shi, Nan Wang, Chuan-Hoo Tan, Choon-Ling Sia. Understanding Factors Influencing a SME to Continue Adopting the B2B Marketplace to Maintain its Presence. In 18th Americas Conference on Information Systems, AMCIS 2012, Seattle, Washington August 9-11, 2012. Association for Information Systems, 2012. [doi]

Authors

Jinbi Yang

This author has not been identified. Look up 'Jinbi Yang' in Google

Liqiang Huang

This author has not been identified. Look up 'Liqiang Huang' in Google

Yani Shi

This author has not been identified. Look up 'Yani Shi' in Google

Nan Wang

This author has not been identified. Look up 'Nan Wang' in Google

Chuan-Hoo Tan

This author has not been identified. Look up 'Chuan-Hoo Tan' in Google

Choon-Ling Sia

This author has not been identified. Look up 'Choon-Ling Sia' in Google