Research on the Service Quality, Customer Satisfaction and Customer Loyalty-Taking Corporate Image as a Moderating Variable

Kai-Fu Yang, Hao-Wei Yang, Chao-Hung Huang, Jui-Yi Yang, Wen-Yu Chang. Research on the Service Quality, Customer Satisfaction and Customer Loyalty-Taking Corporate Image as a Moderating Variable. In Proceedings of the 5th International Conference on Industrial and Business Engineering, ICIBE 2019, Hong Kong, SAR, China, September 27-29, 2019. pages 117-122, ACM, 2019. [doi]

Abstract

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