Mingli Zhang, Mu Hu, Lingyun Guo, Wenhua Liu. Understanding relationships among customer experience, engagement, and word-of-mouth intention on online brand communities: The perspective of service ecosystem. Internet Research, 27(4):839-857, 2017. [doi]
@article{ZhangHGL17,
title = {Understanding relationships among customer experience, engagement, and word-of-mouth intention on online brand communities: The perspective of service ecosystem},
author = {Mingli Zhang and Mu Hu and Lingyun Guo and Wenhua Liu},
year = {2017},
doi = {10.1108/IntR-06-2016-0148},
url = {https://doi.org/10.1108/IntR-06-2016-0148},
researchr = {https://researchr.org/publication/ZhangHGL17},
cites = {0},
citedby = {0},
journal = {Internet Research},
volume = {27},
number = {4},
pages = {839-857},
}