Path Analysis of Perceived Value Influence on Shopping Satisfaction of Online Customers in the View of Mental Accounting - researchr publication authors

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Yunxia Zhao. Path Analysis of Perceived Value Influence on Shopping Satisfaction of Online Customers in the View of Mental Accounting. In The 19th Wuhan International Conference on E-Business, WHICEB 2020, Wuhan, China, 2020. pages 18, Association for Information Systems, 2020. [doi]

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