Zijian Zhao, Yantao Yang, Jin Liang, Javier García-Campayo, Zhongwei Wang, Hector Monzales Perez, Huaqiang Li, Luis Borao. An Empirical Analysis of Trust, Perceived Benefit, and Purchase Intention in C2C Electronic Commerce in China. JOEUC, 35(3):1-16, 2023. [doi]
@article{ZhaoYLGWPLB23,
title = {An Empirical Analysis of Trust, Perceived Benefit, and Purchase Intention in C2C Electronic Commerce in China},
author = {Zijian Zhao and Yantao Yang and Jin Liang and Javier García-Campayo and Zhongwei Wang and Hector Monzales Perez and Huaqiang Li and Luis Borao},
year = {2023},
doi = {10.4018/joeuc.325797},
url = {https://doi.org/10.4018/joeuc.325797},
researchr = {https://researchr.org/publication/ZhaoYLGWPLB23},
cites = {0},
citedby = {0},
journal = {JOEUC},
volume = {35},
number = {3},
pages = {1-16},
}