Quan Zheng, Xiajun Amy Pan, Janice E. Carrillo. Probabilistic Selling for Vertically Differentiated Products with Salient Thinkers. Marketing Science, 38(3):442-460, 2019. [doi]
@article{ZhengPC19-0, title = {Probabilistic Selling for Vertically Differentiated Products with Salient Thinkers}, author = {Quan Zheng and Xiajun Amy Pan and Janice E. Carrillo}, year = {2019}, doi = {10.1287/mksc.2018.1145}, url = {https://doi.org/10.1287/mksc.2018.1145}, researchr = {https://researchr.org/publication/ZhengPC19-0}, cites = {0}, citedby = {0}, journal = {Marketing Science}, volume = {38}, number = {3}, pages = {442-460}, }