Saifeddin Alimamy, Juergen Gnoth. I want it my way! The effect of perceptions of personalization through augmented reality and online shopping on customer intentions to co-create value. Computers in Human Behavior, 128:107105, 2022. [doi]
@article{AlimamyG22,
title = {I want it my way! The effect of perceptions of personalization through augmented reality and online shopping on customer intentions to co-create value},
author = {Saifeddin Alimamy and Juergen Gnoth},
year = {2022},
doi = {10.1016/j.chb.2021.107105},
url = {https://doi.org/10.1016/j.chb.2021.107105},
researchr = {https://researchr.org/publication/AlimamyG22},
cites = {0},
citedby = {0},
journal = {Computers in Human Behavior},
volume = {128},
pages = {107105},
}