Viral Marketing Meets Social Advertising: Ad Allocation with Minimum Regret

Çigdem Aslay, Wei Lu, Francesco Bonchi, Amit Goyal 0002, Laks V. S. Lakshmanan. Viral Marketing Meets Social Advertising: Ad Allocation with Minimum Regret. PVLDB, 8(7):822-833, 2015. [doi]

Abstract

Abstract is missing.