Offering Online Recommendations with Minimum Customer Input Through Conjoint-Based Decision Aids

Arnaud De Bruyn, John C. Liechty, Eelko K. R. E. Huizingh, Gary L. Lilien. Offering Online Recommendations with Minimum Customer Input Through Conjoint-Based Decision Aids. Marketing Science, 27(3):443-460, 2008. [doi]

Abstract

Abstract is missing.