Marta Expósito-Ventura, José A. Ruipérez Valiente, Jordi Forné. Measuring Online Advertising Viewability and Analyzing its Variability Across Different Dimensions. In Richard Chbeir, Yannis Manolopoulos, Rajendra Akerkar, Jolanta Mizera-Pietraszko, editors, WIMS 2020: The 10th International Conference on Web Intelligence, Mining and Semantics, Biarritz, France, June 30 - July 3, 2020. pages 117-122, ACM, 2020. [doi]
Abstract is missing.