Data mining for small shops: Empowering brick-and-mortar stores through BI functionalities of a loyalty program1 - researchr publication

researchr

You are not signed in
Sign in
Sign up

Michael Reiner Kamm, Jan-Peter Kucklick, Johannes Schneider, Jan vom Brocke. Data mining for small shops: Empowering brick-and-mortar stores through BI functionalities of a loyalty program1. IS Management, 38(4):270-286, 2021. [doi]

Abstract is missing.

runs on WebDSL