Customer segmentation and strategy development based on customer lifetime value: A case study

Su-Yeon Kim, Tae-Soo Jung, Eui-Ho Suh, Hyun-Seok Hwang. Customer segmentation and strategy development based on customer lifetime value: A case study. Expert Syst. Appl., 31(1):101-107, 2006. [doi]

Abstract

Abstract is missing.