Extending the personal branding affordances typology to parasocial interaction with public figures on social media: Social presence and media multiplexity as mediators - researchr publication authors

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Andrew M. Ledbetter, Colten Meisner. Extending the personal branding affordances typology to parasocial interaction with public figures on social media: Social presence and media multiplexity as mediators. Computers in Human Behavior, 115:106610, 2021. [doi]

This author has not been identified. Look up 'Andrew M. Ledbetter' in GoogleThis author has not been identified. Look up 'Colten Meisner' in Google

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