Roselyn J. Lee-Won, Melissa M. Abo, Kilhoe Na, Tiffany N. White. More Than Numbers: Effects of Social Media Virality Metrics on Intention to Help Unknown Others in the Context of Bone Marrow Donation. Cyberpsy., Behavior, and Soc. Networking, 19(6):404-411, 2016. [doi]
@article{Lee-WonANW16,
title = {More Than Numbers: Effects of Social Media Virality Metrics on Intention to Help Unknown Others in the Context of Bone Marrow Donation},
author = {Roselyn J. Lee-Won and Melissa M. Abo and Kilhoe Na and Tiffany N. White},
year = {2016},
doi = {10.1089/cyber.2016.0080},
url = {http://dx.doi.org/10.1089/cyber.2016.0080},
researchr = {https://researchr.org/publication/Lee-WonANW16},
cites = {0},
citedby = {0},
journal = {Cyberpsy., Behavior, and Soc. Networking},
volume = {19},
number = {6},
pages = {404-411},
}