Cross-Cultural Differences of Online Store Image Perception and Customer Purchasing Intension

Qinyu Liao, J. P. Shim. Cross-Cultural Differences of Online Store Image Perception and Customer Purchasing Intension. In Jian Chen, editor, The Fourth International Conference on Electronic Business - Shaping Business Strategy in a Networked World. pages 278-283, Academic Publishers/World Publishing Corporation, 2004.

Abstract

Abstract is missing.