A Practical Framework of Conversion Rate Prediction for Online Display Advertising

Quan Lu, Shengjun Pan, Liang Wang, Junwei Pan, Fengdan Wan, Hongxia Yang. A Practical Framework of Conversion Rate Prediction for Online Display Advertising. In Proceedings of the ADKDD'17, Halifax, NS, Canada, August 13 - 17, 2017. ACM, 2017. [doi]

Abstract

Abstract is missing.