External Links

Cite Key

Statistics

  • References: 0
  • Cited by: 0
  • Reviews: 0
  • Bibliographies: 0

PDF

Researchr

Researchr is a web site for finding, collecting, sharing, and reviewing scientific publications, for researchers by researchers.

Sign up for an account to create a profile with publication list, tag and review your related work, and share bibliographies with your co-authors.

Enabling evidence-based retail marketing with the use of payment data - the Mobile Payment Reference Model 2.0

Key Pousttchi, Yvonne Hufenbach. Enabling evidence-based retail marketing with the use of payment data - the Mobile Payment Reference Model 2.0. IJBIDM, 8(1):19-44, 2013. [doi]

References

No references recorded for this publication.

Cited by

No citations of this publication recorded.

runs on