Virda Setyani, Yu-Qian Zhu, Achmad Nizar Hidayanto, Puspa Indahati Sandhyaduhita, Bo Hsiao. Exploring the psychological mechanisms from personalized advertisements to urge to buy impulsively on social media. Int J. Information Management, 48:96-107, 2019. [doi]
@article{SetyaniZHSH19, title = {Exploring the psychological mechanisms from personalized advertisements to urge to buy impulsively on social media}, author = {Virda Setyani and Yu-Qian Zhu and Achmad Nizar Hidayanto and Puspa Indahati Sandhyaduhita and Bo Hsiao}, year = {2019}, doi = {10.1016/j.ijinfomgt.2019.01.007}, url = {https://doi.org/10.1016/j.ijinfomgt.2019.01.007}, researchr = {https://researchr.org/publication/SetyaniZHSH19}, cites = {0}, citedby = {0}, journal = {Int J. Information Management}, volume = {48}, pages = {96-107}, }