Ning Zhang, Zhi-Min Zhou, Chenting Su, Nan Zhou. How Do Different Types of Community Commitment Influence Brand Commitment? The Mediation of Brand Attachment. Cyberpsy., Behavior, and Soc. Networking, 16(11):836-842, 2013. [doi]
@article{ZhangZSZ13-0,
title = {How Do Different Types of Community Commitment Influence Brand Commitment? The Mediation of Brand Attachment},
author = {Ning Zhang and Zhi-Min Zhou and Chenting Su and Nan Zhou},
year = {2013},
doi = {10.1089/cyber.2012.0456},
url = {http://dx.doi.org/10.1089/cyber.2012.0456},
researchr = {https://researchr.org/publication/ZhangZSZ13-0},
cites = {0},
citedby = {0},
journal = {Cyberpsy., Behavior, and Soc. Networking},
volume = {16},
number = {11},
pages = {836-842},
}