Xiaoyu Xu, Qi Li, Lifang Peng, Tzyh-Lih Hsia, Chih-Jung Huang, Jen-Her Wu. The impact of informational incentives and social influence on consumer behavior during Alibaba's online shopping carnival. Computers in Human Behavior, 76:245-254, 2017. [doi]
@article{XuLPHHW17,
title = {The impact of informational incentives and social influence on consumer behavior during Alibaba's online shopping carnival},
author = {Xiaoyu Xu and Qi Li and Lifang Peng and Tzyh-Lih Hsia and Chih-Jung Huang and Jen-Her Wu},
year = {2017},
doi = {10.1016/j.chb.2017.07.018},
url = {https://doi.org/10.1016/j.chb.2017.07.018},
researchr = {https://researchr.org/publication/XuLPHHW17},
cites = {0},
citedby = {0},
journal = {Computers in Human Behavior},
volume = {76},
pages = {245-254},
}