Abstract is missing.
- The Impact of Digital Finance on the Operating Performance of Commercial Banks: Promotion or Inhibition?Mengxue Dai, Huaihu Cao. 1-11 [doi]
- How Story Plot Affect the Effect of Short Video MarketingYanli Pei, Jianna Li, Shan Wang, Fang Wang. 12-22 [doi]
- Exploring the Effect of Intelligent Recommendation Systems on Users' Emotional Attachment: The Moderating Role of Personality TraitZesen Zhan, Yuechen Ou, Zhibin Hu, Hualong Yang. 23-34 [doi]
- Understanding Multi-platform Social VR Consumer Opinions: A Case Study in VRChatUsing Topics Modeling of ReviewsDion Deng, Mila Bujic, Juho Hamari. 35-46 [doi]
- A Study of Consumer Purchase Intentions in E-Commerce Live Broadcast for Eye Health Products Based on Product and Host Discourse AttributesZilong Wang, Wenkai Zhang, Zecheng Liang. 47-59 [doi]
- Price and Service Decisions in a Joint Product Network Under Demand UncertaintyJiyuan Yu, Jun Ma, Yiming Jiang, Yiliu (Paul) Tu. 60-70 [doi]
- Research on the Influence of Anchors' Characteristics on Consumers' Impulse Buying from the Perspective of Emotional ContagionXiaoting Chen, Li Li. 71-82 [doi]
- Developing IT Ambidexterity: Insights from Knowledge Interaction Between CIO and TMTYiwen Zhang, Nianxin Wang, Hao Hu. 83-95 [doi]
- How Chatbots' Anthropomorphism Affects User Satisfaction: The Mediating Role of Perceived Warmth and CompetenceTianqi Zheng, Xingyu Duan, Kang Zhang, Xiangcheng Yang, Yi Jiang. 96-107 [doi]
- The Effect of Key Opinion Leader Type on Purchase Intention: Considering the Moderating Effect of Product TypeRongkai Zhang 0004, Bingni Ma, Yingyan Li, Fuping Chen, Jianan Yan, Yuxi Lin, Yifan Wu. 108-118 [doi]
- Examining the Relative Importance of Factors Influencing Perinatal Anxiety in Different Perinatal Periods During the Covid-19 Pandemic: A Random Forest-Based ApproachXiaobing Gan, Ting Guo, Yang Wang, Zhenzhen Zhu, Yongjie Zhou. 119-130 [doi]
- Research on Information Anxiety in Different Epidemic Prevention and Control States of Public Health Emergency - Based on Information Task PerspectiveQuan Lu, Xiaoying Zheng, Yutian Shen, Jing Chen. 131-143 [doi]
- A Systematic Literature Review of Digital Transformation of Manufacturing Enterprises: Bibliometric Analysis and Knowledge FrameworkZhiwei Zhang, Ning Zhang, Jiayi Gu. 144-155 [doi]
- The Influence of the Thematic Coherency of CSR Activities on Users' Purchase Intention on E-Commerce PlatformsXvyuge Peng, Jundong Hou. 156-167 [doi]
- Investment Strategies of Digital Music Copyright in Uncertain EnvironmentXixi Wang, Nan Zhang. 168-179 [doi]
- Role of Channel Characteristics of the New Retail Model on Brand LoyaltyChunliu Gu, Tianmei Wang. 180-193 [doi]
- Research on the Introduction of Private Brand for E-commerce Platform Under Mixed Channels of ManufacturerHonglin Zhang, Shizhong Ai, Rong Du. 194-205 [doi]
- Users' Demand Analysis of Intelligent Information Service for Rural Tourism Based on the Kano ModelZhongYi Hu, Yuecen Wang, Siqi Zhao, Zhoucan Xu, Xiaoquan Liu, Jiang Wu. 206-217 [doi]
- Research on the Factors Influencing the Financing Performance of Rewarded Crowdfunding - Based on Project Multimodal Data AnalysisJun Chen, Xin Yang, Mengmeng Du. 218-227 [doi]
- How Characteristics of Creator and Campaign Shape Crowdfunding Performance: Using Hierarchical Linear ModelingBaihui Shi, Nianxin Wang, Qingxiang Li. 228-237 [doi]
- How Does Cover Content Matter for Online Medical Crowdfunding Platform? An Emotional Appeal PerspectiveXiaojin Shen, Yi Wu 0007, Xiaopan Wang. 238-249 [doi]
- Does Early-Bird Policy Matter for Equity Crowdfunding Performance: The Moderation Roles of Entrepreneur Gender and Project TypesYangsheng Zhang, Zhimei Wen, Yi Wu. 250-263 [doi]
- Impact of Trial Feedback in Live Streaming e-Commerce: Evidence from Make-Up ProductsWeijia You, Kexuan An, Yujie Xie, Yutong Zhang, Guijie Song, Lulu Chen, Jinmou Hu. 264-272 [doi]
- The Influencing Mechanism of Social Media Users' Group Emotion on the Evolution of Public Opinion: An Analysis of the Moderating Effect of Social PresenceYong-Qing Yang, Yun-cheng Xu, Zhan-gang Hao, Jian-yue Xu. 273-284 [doi]
- Examining the Employees Behavior Control in Cloud Computing Performance Through the Moderating Lenses of Transformational LeadershipNisar Ahmad, Zhiying Liu, Jiang Wu, Fahad Alam, Muhammad Waqas, Xu Yi. 285-297 [doi]
- What Learners Want: Revealing the Focal Topics in MOOC ReviewsJingya Liu, Qiao Zhong, Zequan Shen, Zhao Du, Fang Wang, Shan Wang 0006. 298-308 [doi]
- Tourist Satisfaction Analysis of Rural Cultural Tourism Based on the Enhanced IPA ModelMinglei Li, Guoyin Jiang, Wenping Liu 0001, Shan Chang. 309-318 [doi]
- How Could Firm Resilience Benefit from the Coupling Effects of Digital Strategy and Environmental Turbulence? Configuration Analysis Based on fsQCAMeiyu Pan, Maomao Chi, Yuyan Shen, Puxiong Zhou. 319-330 [doi]
- What Leads to Effective Online Physician-Patient Communication? the Power of ConvergenceSiqi Wang, Xiaofei Zhang 0003, Fanbo Meng. 331-343 [doi]
- An Empirical Study of Factors Affecting the Performance of IP Derivatives Crowdfunding: A Brand Extension PerspectiveMaidan Ding, Ling Zhao. 344-355 [doi]
- A Study on Sustainability of Online Medical Platform Consultation Mode Based on Multi-stage Trust TransmissionSisi Liu, Fan Qiu, Xinlei Xiong, Zhuying Yin, Hong Wang. 356-367 [doi]