| 693 | -- | 712 | Bart J. Bronnenberg, Jun B. Kim, Carl F. Mela. Zooming In on Choice: How Do Consumers Search for Cameras Online? |
| 713 | -- | 726 | Nino Hardt, Alex Varbanov, Greg M. Allenby. Monetizing Ratings Data for Product Research |
| 727 | -- | 742 | Ganesh Iyer, David A. Soberman. Social Responsibility and Product Innovation |
| 743 | -- | 755 | C. Jeffrey Cai, Jagmohan S. Raju. Keeping Your Enemies Closer: When Market Entry as an Alliance with Your Competitor Makes Sense |
| 756 | -- | 778 | Kinshuk Jerath, S. Sajeesh, Z. John Zhang. A Model of Unorganized and Organized Retailing in Emerging Economies |
| 779 | -- | 799 | Michael Platzer, Thomas Reutterer. Ticking Away the Moments: Timing Regularity Helps to Better Predict Customer Activity |
| 800 | -- | 809 | Baojun Jiang, Lin Tian, Yifan Xu, Fuqiang Zhang. To Share or Not to Share: Demand Forecast Sharing in a Distribution Channel |
| 810 | -- | 826 | Bram Foubert, Els Gijsbrechts. Try It, You'll Like It - Or Will You? The Perils of Early Free-Trial Promotions for High-Tech Service Adoption |